Professor Dr. Robert D Hall gained a PhD in plant biotechnology and enzymology (Edinburgh, 1984) and has subsequently completed 30 years research experience, including 20 years project / group management experience. He moved to The Netherlands in 1987 where he currently works at Wageningen Plant Research as Deputy Business Unit Manager Bioscience (www.pri.wur.nl/uk/). He also holds a Special Professorship in plant metabolomics at Wageningen University. He was previously Director of the Netherlands Centre of Biosystems Genomics, a Public Private partnership in plant science and was coordinator of the EU-METAPHOR project (www.meta-phor.eu). He is co-founder of the Netherlands Metabolomics Centre (www.metabolomicscentre.nl) and currently serves on the Supervisory Board. He (co)organised the first ever international metabolomics conference in Wageningen in 2002 and the international Metabolomics Society conference in Amsterdam in 2010. He was on the Board of the international Metabolomics Society from 2008-2014 and was the elected President (2010-2012). He was awarded an Honorary Lifetime Fellowship of the Society in 2015. He is scientific advisor / member of a number of (inter)national research committees coordinating research strategy and funding both in Europe and N. America. His primary research activities are now centred on functional genomics and developing metabolomics technologies for application in plants for both science and industry (www.metabolomics.nl). He is on the Editorial Boards of Frontiers in Metabolomics, Molecular Biotechnology and the journal Metabolomics. He has completed nearly 200 publications of which 75% are in peer-reviewed journals and he has edited 3 books including 2 on Plant metabolomics.